Brand Executive Development (Secret Garden)
- Marketing
- Jakarta Barat
- about 12 days ago
Description
- Analyze trends & competitors; generate insights.
- Translate consumer feedback into recommendations.
- Support concepting (naming, claims, positioning).
- Coordinate with R&D, regulatory, supply chain.
- Ensure timeline, formulation, and cost alignment.
- Develop packaging content (claims, copy, compliance).
- Manage artwork with creative & packaging teams.
- Ensure brand consistency (tone, visuals, experience).
- Support pricing, margin, bundling, SKU planning.
- Track lifecycle & recommend improvements.
- Prepare product decks & materials.
- Support launch handover.
- Manage timelines, vendors, documentation.
- Monitor performance & report insights.
Requirement
- Bachelor Degree in Brand Management, Marketing, Business, Comunication, Product Development, or related field.
- 1-3 year experience in beauty/personal care/lifestyle brand, FMCG product innovation, brand marketing or produc development. Fresh Graduate with relevant internship experience may be considered.
- Strong interest and analtytical skills.
- Good copywriting and commuication skills (Bahasa Indonesia & English).
- Ability to coordinate multiple stakeholders and project.
- Familiar with Microsoft Office/Google Suite.
- Plus point: knowledge in fragrance notes, formulation basics, packaging material.